Tätigkeit an der FHNW von Xinhua Wittmann

• Dozentin Intercultural Management
• Dozentin Management for Innovation and Creativity
• Leiterin EMBA in Brand Management 

 Forschung

• Management across cultures
• Emerging markets
• Innovation management

 Beratung

• Cross border business with focus on China
• Employee motivation and performance management
• Building a global brand