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      • Degree Programmes
      • Continuing Education
      • Research and Services
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      • About FHNW
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      Business
      Summer School – Sustainable Business Model Innovation

      Summer School – Sustainable Business Model Innovation

      Driving sustainability with SMEs

      Key data

      ECTS points
      2
      Study start
      05.09.2022
      Teaching language
      EN
      Place
      Brugg-Windisch

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      • Does putting your skills, ideas, and values into action excite you?
      • Are you motivated to drive impact in close collaboration with companies?
      • Are you keen to learn with and from other motivated and talented students?

      This Summer School provides first-hand insights into the world of business model innovation for sustainability. Over the course of the week, participants will have a unique opportunity to let their imagination and creativity run free to tackle real-life business model challenges in collaboration with students from different backgrounds and disciplines. Classes are interactive, follow a design-based approach and teams will be supported by coaches from academia and the business world. Participants will develop the skills they need to make an impact for sustainability.

      This Summer School is designed and conducted in close cooperation with various SMEs from the Upper Rhein region, including FHNW graduates.

      Target Group

      Students from all universities and study programs. Diversity is encouraged for enhanced ideas and learning. Students who are passionate about making an impact for sustainability. Students who want to understand how sustainability can be integrated into the way business is done. It is not necessary to already have deep knowledge of business models or sustainability. Interest in the topic is crucial.

      The Summer School is limited to 30 participants. (Minimum size for implementation is 15 students).

      Requirements
      Participants need to be fluent in English (advanced level: European levels B2 written/C1 oral). No formal document/proof needed.

      Goals

      Students:

      • can systematically evaluate strengths and weaknesses of existing business models.
      • understand how sustainability can be integrated into the different elements of a business model.
      • apply different methods, tools, and innovative techniques to create and evaluate ideas and sustainable business model innovations.
      • convincingly present the developed sustainable business model innovations both visually and orally and explain the potential and risks to the management of the company.
      Program

      Over the course of the week participants will work in mixed groups. Each team will tackle the business model challenges of a different company. The program follows a design-based approach, which will include the following phases:

      • Understand: Uncover and understand the context and the challenge. Pre-frame your design challenge and next steps.
      • Discover: Dig deeper to empathise and understand stakeholder needs and impacts. Define Point of View.
      • Generate: Generate ideas, turn insights into potential sustainable business model innovation. Narrow down to the most promising idea to prototype.
      • Make: Prototype the sustainable business model innovation idea by looking at the whole business model ecosystem and determine impacts. Further develop the sustainable business model.
      • Validate: Evaluate the sustainable business model innovation with checklists and gathering feedback. Then refine and present to the case holder.

      This Summer School is held as part of the project TT-BMI - Think Tank Business Model Innovation. More information
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      ECTS

      The Summer School gives 2 ECTS. Active participation during the whole week is required to receive credits. Please contact your university regarding recognition.

      Lecturers
      • Prof. Dr. Rolf Meyer, rolf.meyer@fhnw.ch
      • Prof. Dr. Michael von Kutzschenbach, michael.vonkutzschenbach@fhnw.ch
      • Representatives from participating companies

      Download

      Factsheet Summer School – Sustainable Business Model Innovation (PDF)

      Degree Programmes

      Business
      Rolf Meyer

      Prof. Dr. Rolf Meyer

      Lecturer, Institute of Management

      Telephone

      +41 56 202 72 98

      E-mail

      rolf.meyer@fhnw.ch

      Address

      FHNW University of Applied Sciences and Arts Northwestern Switzerland School of Business Bahnhofstrasse 6 CH – 5210 Windisch

      FHNW School of Business, Brugg-Windisch

      FHNW University of Applied Sciences and Arts Northwestern Switzerland
      School of Business

      Bahnhofstrasse 6

      CH - 5210 Windisch

      Phone+41 56 202 77 00

      E-Mailinfo.wirtschaft@fhnw.ch

      More information about the location

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