Tätigkeiten an der FHNW
Dozent für Marketing am Institut für Geistes- und Sozialwissenschaften FHNW
Profil
Biografie
Professional Summar
Swiss, multilingual (G/E/F/P/SP), holding an Executive MBA degree in Business Engineering from the University of St. Gallen and The Haas School of Business, University of California – Berkley, as well as a Master degree in Business Administration from the University of Zurich. Participation at the Stanford Executive Program (SEP) at Stanford Graduate School of Business. Further specialization in coaching, consulting and mediation.
Today specialized in Marketing, Consulting, Counseling, Coaching and Mediation with focus on business and human performances. Lecturing Marketing in the course of business engineering (Business Process Management) at the University of Applied Sciences - Northwestern of Switzerland.
Studium | |
1984 - 1989 | Master of Arts UZH - Oekonomiestudium an der Universität Zürich, Promotion (lic. oec. publ.) in Richtung Betriebswirtschaft |
Weiterbildung | |
2015 – 2017 | Executive Diploma “Marketing Executive HSG” – Universität St. Gallen |
Summer 2014 | Stanford Executive Program - Graduate School of Business - Stanford University |
Summer 2012 | Digital Marketing Program - Graduate School of Business - Stanford University - CA |
2010 - 2011 | Mediator (IRP-HSG) - CAS Mediation in Wirtschaft, Arbeitswelt und öffentlichen Bereich an der Universität St. Gallen |
2010 - 2011 | Coaching Advanced (CAS, Institut für angewandte Psychologie, zhaw), Abschluss im April 2011 - Abschlussarbeit zum Thema "Lösungsorientiertes Coaching bei der Veränderung des Arbeitsverhaltens von Studierenden" |
Summer 2010 | Strategic Marketing Management Program - Graduate School of Business - Stanford University - CA |
2006 - 2008 | Diploma of Advanced Studies in Counseling, UZH, Ausbildung in psychologischer Beratung und Gesprächsführung - Diplomarbeit zum Thema "Analyse der Faktoren zur Motivation zur Teilnahme beim Mentorat von Studierenden auf der tertiären Bildungsstufe" |
1999 – 2000 | Executive MBA HSG in Business Engineering - Program Executive MBA in Business Engineering an der Universität St. Gallen. Diplomarbeit zum Thema "Knowledge Management für KMU" |
Summer 1999 | Advanced Management Program at Center for Executive Development, Haas School of Business, University of California – Berkeley - CA |
1992 - 1995 | Diplom Höhere Lehramt Handelsfächer UZH |
1993 - 1994 | Ergänzungsstudium Informatik-Fachdidaktik UZH, Zertifizierung und Abschlussarbeit mit dem Thema "Mit dem Computer ans Netz" |