Activities at FHNW
Role
Professor for Economic Psychology at the FHNW School of Applied Psychology
Areas of Expertise
- Sustainability and Consumption
- Behaviour and behavioural change
- Sustainable mobility
- Participation and designing decision processes
Lecturing
Lecturing in Degree Courses
Introduction to Economic and Consumer Psychology BSc
Profile
Professional Experience
Since 2023
Professor for Professor for Economic Psychology at the School of Applied Psychology FHNW
2018–2023
Senior project manager at econcept AG
2013–2018
Senior Researcher at the ZHAW Insitute of Sustainable Development
2012–2013
PostDoc at the Institute for Environmental Decisions at ETH Zürich
2008–2012
PhD candidate at the Institute for Environmental Decisions at ETH Zürich
Social Networks
Publications, Projects and Presentations

Institute for Innovation, Transformation, and Sustainability
Digitalisation, mobility, and individualisation are accelerating change across work, the economy, and society. This transformation calls for more than technological solutions; it requires a deep understanding of human experience and behaviour in complex change processes.
