Building GenAI in SCM and Quantum-enhanced SCM Initiatives
Joachim is a Professor of Business Information Systems at the University of Applied Sciences and Arts Northwestern Switzerland FHNW, specializing in digital supply chain technologies. Holding a PhD from the University of St.Gallen and an MSc from Mannheim University, his practical expertise lies in software for supply chain, transportation, and global trade.
Joachim stands for tech-centric, digital-first courses for Digital Supply Chain Management at FHNW’s Bachelor and Master levels, enriched with case studies co-developed with industry.
Beyond the classroom, Joachim maintains strong ties with industry, including companies building GenAI and Quantum applications, and the hyperscalers enabling mass adoption.
Bridging the gap between the Generative AI, Quantum Computing, and real-world SCM challenges.
Ehrenthal, J., & Gruen, T. W. (2019). QUALITY CRITERIA AND RECOMMENDATIONS FOR CONDUCTING SERVICEDOMINANT LOGIC BASED RESEARCH. Olten, Switzerland.
Ehrenthal, J. (2019, April 20). Futurama - Enabling future air cargo leaders to shake things up. Retreived from blog.swissworldcargo.com/2019/04/futurama-enabling-future-air-cargo-leaders-to-shake-things-up/
Ehrenthal, J., & Grimm, J. H. (2015). Swissness Supply Chain Management. Logistics Innovation, 2015, 28-32.
