You will gain in-depth knowledge of business administration, finance, and marketing to successfully master economic challenges. The German programme in Betriebsökonomie at FHNW provides practical expertise in business administration and management.
Factsheet
- Degree
- Bachelor of Science FHNW in Betriebsökonomie
- Study mode
- Part-time/work-study, Full-time and Flexitime
- Learning mode
- Online and Onsite
- ECTS credits
- 180
- Next start
- 14.9.2026
- Duration
- 3 to 4 years
- Teaching language
- German, depending on module selection also English
- Place
- Basel, Brugg-Windisch, Olten
- Stay abroad
- Possible
- Application fee
- CHF 200
- Semester fee
- CHF 750 for residents of Switzerland (for details, see fees)
At a glance
- Flexible study modes: You can study full-time, part-time or flexibly, depending on your needs.
- Practical orientation: Student projects with industry partners and case studies will prepare you for everyday working life.
- Individual specialisation: Select from a variety of specialisations to prepare for your ideal career.
- International: Gain experience at partner universities, summer schools and international projects.
- Locations: Study in Basel, Brugg-Windisch or Olten and benefit from regional networking opportunities.
Why study this?
Are you interested in business, management, and the exciting challenges faced by companies and non-profit organisations? Our Bachelor's degree in Betriebsökonomie provides the perfect foundation for a career as a manager or specialist in the business world.
This practical management programme will give you the knowledge and skills required to start your career in a variety of areas, including marketing, financial management, corporate management, innovation and digitalisation.
Why study Betriebsökonomie?
With a Bachelor's degree in Betriebsökonomie, you will be well equipped to advance in a dynamic and diverse work environment. The economy needs creative minds who think entrepreneurially and develop modern, future-oriented solutions.
What can you expect?
- Comprehensive knowledge: You will gain in-depth knowledge in the most important disciplines of business administration, which you can apply directly in practice.
- Practical relevance: You will be perfectly prepared for the demands of the real world by projects, case studies and practical assignments.
- Diverse career opportunities: Your degree will open many doors for you – whether in management, marketing, controlling, or as an entrepreneur.
- Individual study focus: You will have the opportunity to specialise in the areas that interest you most, such as financial management, marketing, sustainability management, or digital business.
- Networking: Seize the opportunity to network with leading companies and industry experts who can support your career.
Career prospects
A Bachelor's degree in Betriebsökonomie opens up numerous career opportunities: many graduates work in the service sector, particularly in banks, financial services companies, and consulting firms. There are also many exciting jobs waiting for you in fiduciary services, public administration, education, health and social services, insurance, trade, transport, and logistics. Many industrial companies are also attractive employers for our graduates.
The following list of job profiles is not complete, as business management knowledge and skills are in demand in many other areas.
Finance, banking, and insurance
Human Resources (HR)
Auditing and consulting
Logistics and Supply Chain Management
Public sector and non-profit organisations
E-Commerce and Digital Business
Marketing and Sales
Structure and programme contents
Study content
In our programme, you will learn all the essential skills needed for a successful career in management. We provide you with comprehensive knowledge in all relevant areas, including business administration and economics, business informatics, statistics and business law. Communication topics also play a central role in preparing you for the global challenges of the business world (e.g. negotiation skills).
After graduating, you will understand complex corporate structures and processes. Exciting career opportunities await you in areas such as corporate management, finance and accounting, marketing and sales, human resource management, digital business and supply chain management.
Practice orientation
The practical relevance of this programme is of the utmost importance, as it allows you to gain real insights into the working world while you are still studying. This is achieved through practical projects, the bachelor's thesis or, in the case of part-time studies, the professional practice module. The advantages of this practical relevance are manifold:
- Real insights into the professional world: You will experience first-hand the challenges that companies have to overcome. This will better prepare you for your future career.
- Applying knowledge in practice: You will use your theoretical knowledge to develop practical solutions. This will promote a deeper understanding and the ability to apply knowledge in real-life situations.
- Currentness and relevance: Working on current projects and with the latest technologies will help you stay up to date. You will learn how to optimise processes, support companies with digitalisation or contribute innovative ideas.
- Career opportunities: Successful projects during your studies can lead to job offers after you graduate with a Bachelor's degree. This offers you a direct link between your studies and your career start.
- Lecturers and connected university: Our lecturers are true professionals with extensive practical experience and are often actively involved in the business world. Our university has an excellent network and ensures that your education offers exactly what the business world needs right now. This will make you a sought-after candidate on the job market.
- Capacity for innovation: An essential part of your business studies is learning how to develop and implement innovative ideas. Although artificial intelligence can analyse data, creative thinking and the development of new business models remain human-only activities.
Our practical approach promotes professional competence, networking and increases the career opportunities of our graduates.
Study structure
Full-time
Part-time
Part-time flex
Degree course structure
Specialisations
In the second half of your studies, you will have a wide range of specialisation options available to you, which will help you prepare for your desired career. Depending on your interests and career plans, you can choose your areas of specialisation and thus lay the foundation for your successful professional development.
International
The FHNW School of Business offers numerous opportunities to gain international experience – from semesters abroad and double degrees to summer/winter schools, as well as virtual exchange formats and international projects. These opportunities will help you to develop professionally and personally, and will also prepare you for an international career.

Gain international experience during your studies
Requirements and admission
Direct admission
Admission only with practical experience
Admission only with entrance exam
Foreign degrees
Organisational matters
Fees and Grants
Registration and deadlines
Preparatory courses
Compensation for disadvantages
Military and Civil Service
Downloads & Regulations
Study locations
Advising and information events
Info-Events
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Contact

Prof. Dr. Carsten Peuckert
- Phone
- +41 62 957 23 79
- carsten.peuckert@fhnw.ch

Prof. Christian Tanner
- Phone
- +41 61 279 17 97
- christian.tanner@fhnw.ch

Prof. Dr. Ivan Köhle
- Phone
- +41 56 202 72 73 (Direct)
+41 56 202 77 44 (Central office) - ivan.koehle@fhnw.ch
Registration
Bachelor of Science BetriebsökonomieSeptember 2026
- Date
- 14.9.2026
- Duration
- 3 to 4 years
- Place
- Basel, Brugg-Windisch or Olten
- Application start
- 3.11.2025

