Dr. Claus-Heinrich Daub is Professor of Sustainable Management and Marketing at FHNW School of Business. He is also Adjunct Professor of Sociology at the University of Basel.

Prior to this, he held a number of management positions in strategy, research, marketing and communications and was a freelance journalist for newspapers and magazines in Germany and Switzerland. Claus is a regular speaker at international conferences and business events and author & editor of various books and publications. He is and has been a visiting professor & invited lecturer at several universities and a guest editor and board member of international scientific journals.

He is president of the Society for Scientific Publishing and a board member & a member of advisory councils covering CSR, cleantech, green marketing, and sustainable entrepreneurship, presently e.g. for oebu, the Swiss Business Council for Sustainable Development (board member), the trade association swisscleantech (member of the scientific advisory committee), Coop Switzerland (external expert of the fund for sustainability), and the Alternative Bank Switzerland (ABS) (member of the advisory board for sustainable investments). He is jury chairman of the Swiss sustainability award ‘prix.eco’, and jury member of Climate Launchpad and of GREEN BRANDS Switzerland.

Claus obtained a BA from the University of Constance and earned an MA and a PhD from the University of Basel. In 2005 he did his post-doc (habilitation) on the responsibility of MNE in the process of sustainable development.

Specialties: Sustainable Management, Corporate Sustainability, Corporate Social Responsibility, Sustainable Marketing, Green Marketing, Sustainable Entrepreneurship, Social Entrepreneurship.

• President of the Society for Scientific Publishing
• Member of the Board of oebu, the Swiss Business Council for Sustainable Development
• Member of the Scientific Advisory Board of the trade association swisscleantech
• Member of the Advisory Board for Sustainable Investments of the Alternative Bank Switzerland (ABS)
• Senior Advisor of the Coop (Switzerland) Fund for Sustainability
• Jury chairman of the Swiss sustainability award ‘prix.eco’
• Jury member of Climate Launchpad
• Jury member of GREEN BRANDS Switzerland
• Adjunct Professor (Privatdozent) in the Department of Sociology at the University of Basel
  

Swiss Student Sustainability Challenge

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Environmental objectives of Swiss corporations

Project description: The Federal Office for the Environment (FOEN) commissioned a study of the environmental objectives of Swiss corporations.
Scientific Partner: Zurich University of Applied Sciences, School of Management and Law.

Sustainability Reporting as a means of stakeholder oriented communication: solutions for the implementation of the GRI G4 guidelines by Swiss companies

Scientific and Corporate Partners: University of Applied Sciences Northwestern Switzerland, Institute of Management; Zurich University of Applied Sciences, School of Management and Law; BSD Consulting, Basler Kantonalbank, Kuoni Group;
Funding Sources: Commission for Technology and Innovation - Swiss Innovation Pro-motion Agency (CTI) + Corporations

Marketing strategies for sustainable machine production: Optimised market de-velopment through green marketing

Project description: The research project aimed at developing a “Green Marketing” toolbox for the machinery and equipment industry allowing companies to better evaluate the opportunities of positioning as a sustainable company and/or with sustainable products (green products).
Scientific Partners: University of Applied Sciences Northwestern Switzerland, Institute of Management; ETH Inspire AG
Corporate Partners: oebu, Bobst Group, Rollomatic SA, Sulzer Mixpac AG, Tornos SA, Swissmen, Züst Engineering AG
Funding Sources: Swiss Innovation Promotion Agency (CTI) + Corporations

Developing a Corporate Sustainability Management System for Non-Profit-Organizations

Scientific Partners: University of Applied Sciences Northwestern Switzerland, Institute of Management; University of Basel, Institute of Sociology
Corporate Partners: Greenpeace Switzerland, Swiss Interchurch Aid (HEKS), Öbu-Network for Sustainable Business
Funding Sources: Commission for Technology and Innovation - Swiss Innovation Pro-motion Agency (CTI) + Corporations

Publications