Activities at FHNW
Job title
- Professor for Economic Psychology at FHNW School of Applied Psychology
- Program manager CAS Angewandte Psychologie für Strategie, Marketing und Kommunikation
Research
- Communication and interventions for behavior change
- Sustainability and consumer behavior
- Mobility and accident prevention
- Consumer behavior and psychology
- Use and impact of digital media
Lecturing and Research
Lecturing
- Consumer Behaviour (BSc)
- Social Psychology II (BSc)
- Behavioural Change Interventions (MSc)
Applied research and development
- Communication and interventions for behavior change
- Sustainability and consumer behavior
- Mobility and accident prevention
- Consumer behavior and psychology
- Use and impact of digital media
Selected Projects
Profile
Short bio
since 2018
professor for economic psychology at the School of Applied Psychology, FHNW
2007–2018
Professor for Consumer Psychology at the Department of Communication and Marketing at the Lucerne University of Applied Sciences and Arts.
2013–2017
Head of Research at the Department of Communication and Marketing at the Lucerne University of Applied Sciences and Arts.
2003–2006
Research associate, Center for Business Metrics, University of St. Gallen.
2002–2003
Research associate, University of Zurich, Department of Psychology, Social Psychology.
1999–2003
Consulting, intelligent systems solutions (i2s) GmbH
Visiting positions:
2006
Visiting Scholar, Marketing Department, Stern School of Business, New York University, USA
April to August 2017
Visiting Researcher, Future Cities Laboratories, Singapore-ETH Centre
Memberships
Member of the board of trustees Max Havelaar Fairtrade Switzerland
Social networks
Publications, Projects and Presentations

