Profile
With over 20 years of industry experience and a PhD in Technology Adoption in Healthcare, Christine is a seasoned healthcare executive that held several leading international positions in major Pharma companies such as Roche and Novartis. Her career encompassed several Digital Strategy roles, where her aim was to help her stakeholders to adopt creative and innovative user engagement strategies, successfully connecting with their key stakeholders to create relevant and sustainable digital health solutions and implementation strategies.
Her research and consulting work focuses on Healthcare Technology adoption and implementation, looking into the social, organisational, and technical factors impacting user acceptance of novel digital health tools. She led several research projects involving Pharma, digital health startups, and diverse clinics and hospitals across Europe.
She is a lecturer and health tech researcher at the University of Applied Sciences Northwestern Switzerland, and a senior business consultant and strategy advisor to several major players in the healthcare industry, in addition to her work with Digital Health startups. She also serves as a member of the Editorial board of JMIR Human Factors.
In her role as an Innosuisse Expert (the Swiss Innovation Agency), she assists the Innovation Council with examining applications for funding and during accompanying projects. It is her job to endorse, or oppose, applications for innovation projects in the eHealth area.
Teaching and Consulting Activities
Christine began teaching at the FHNW in 2014, primarily within the International Business Management programs at both the Bachelor’s and Master’s levels. In addition to her core teaching role, she also serves as a guest lecturer in the field of eHealth. Over the years, she has been invited to lecture in various Master’s, CAS, and MAS programs at esteemed institutions such as ETH Zurich, the Swiss Tropical and Public Health Institute in collaboration with the University of Basel, and FH Graubünden, among others.
Sample Recorded Talks
- Key challenges and opportunities for eHealth adoption and scale-up, 4th Swiss Congress for Tele-emergency Medicine and Digital Health (2023)
- Towards successful adoption of healthcare technologies, DayOne LabTalk (2020)
- Digital Health and User Engagement: the challenges and opportunities, Impetus Fireside chat (2020)
- From usability to adoption, creating mHealth solutions that work, imito AG keynote (2019)
Research
Her research focus lies primarily in the adoption and implementation of technology within healthcare settings. Her work examines the social, organizational, and technical factors that influence the adoption of eHealth technologies, as well as the broader challenges and opportunities associated with their uptake. Additionally, her research explores the diffusion of innovation within healthcare organizations, providing valuable insights into how new technologies are integrated and sustained. Below is a list of selected relevant grants that exemplify this focus.
- Co-designing a Cardiovascular Health App Prototype for Patient Groups with Unaddressed Needs (75940.1 INNO-ICT)
- Prototype Validation Of A Companion App For Lower Endoscopy Patients (1 INNO-ICT)
- Criteria to Assess Quality & Impact of eHealth Tools: A Practical Toolbox (445.1 IP-ICT)
- From testers to co-creators: the value and approaches to successful patient engagement in the development of digital health solutions (60330.1 INNO-ICT)