Unlock the potential of one of the world’s fastest-growing markets. This executive programme equips Swiss SMEs with the knowledge, insights, and networks needed to successfully enter and operate in India. Through a combination of seminars, webinars, company visits, and a study tour, participants gain firsthand experience and build strategic partnerships.
Factsheet
- Degree
- Participation Certificate
- Learning environment
- Online, Onsite and Blended
- Next start
- 17.6.2026
- Duration
- 11 days in 3 months
- Teaching languages
- English
- Venues
- Switzerland and India
- Fee
- CHF 500 Swiss part and CHF 2000 India part (without travel expenses)
At a glance
- Comprehensive Market Entry Strategies: Gain in-depth knowledge for successful entry into the Indian market.
- Practical Insights: Learn through onsite visits and real-world examples.
- Networking Opportunities: Connect with industry leaders, opinion leaders, and academia.
- Cultural Competence: Understand India’s rich history and diverse culture to build respectful business relationships.
- Government and Institutional Support: Learn about the support available for Swiss businesses in India.
Aims & benefits
We aim to:
- Introduce Swiss SMEs to the opportunities and challenges of doing business in India.
- Provide a comprehensive understanding of India’s historical, cultural, and economic landscape.
- Immerse participants in the Indian business environment through direct interactions with key stakeholders.
The programme:
- Offers SMEs a practical perspective and networking opportunities with businesses experienced in the Indian market.
- Facilitates academic and professional networking, promoting knowledge exchange and collaboration on trade and sustainable development issues.
- Helps SMEs understand the governmental and institutional frameworks that can aid their market entry and expansion in India.
- Equips SMEs with targeted knowledge on critical aspects of doing business in India, helping them to develop strategic approaches tailored to these areas.
Target audience
This training is aimed at professionals and executives who want to expand their skills and prepare themselves for the challenges of the future.
Who is this programme suitable for?
This programme is aimed at:
- internationally focused Swiss SMEs
- decision-makers and entrepreneurs with a focus on India
Structure & programme contents
Participants: minimum 12 and maximum 25 (for Study tour in India)
- Capacity Building Sessions (June and August 2026)
- Study tour in India (August 9 – 17)
- Final Meeting at FHNW (August 26)
Module Contents
Capacity Building Sessions in Switzerland
June - August
- Seminar: Insights into India’s history, culture, and economic development.
- Webinar: Detailed facts and figures about the Indian economy and India-Switzerland business relations.
- Company Visit in Basel Area: Real-world examples of successful market entry and operation strategies.
Optional Study Tour in India
August
- Company Visits: Visits to companies like Swiss Re, Bosch, Accenture, Schindler, and others.
- Symposiums and Peer-Group Meetings: At institutions like Athena School of Management and University of Delhi.
- Visits to Swiss Embassy, Swiss Consulate, and Ministry of Foreign Affairs: Insights into support for Swiss businesses.
- Guided City Tours and Cultural Visits: Explore key cultural and historical sites.
- Presentations and Discussions: Topics include government procurement, investment opportunities, and sustainable development.
Final Meeting at FHNW
August
Conclude the programme with reflections and strategic planning.
International
Module two consists of a study trip to India, where participants get to experience the Indian culture first hand.
Organisational matters
Factsheets, Timetable and Regulations
Terms and Conditions (PDF)
Costs
- CHF 500: only the three capacity building Sessions in Switzerland on June 17 and August 5th (Webinars) and 24th of June Onsite in Olten (14.00 – 18.00)
- CHF 2’500: (the entire Programme, including 7 days Study Trip 9th – 17th of August and the Final Event on August 26th 2026)
- 15% discount for a second company representative, 25% discount for a third company representative
Location
Basel, Olten, Zurich and Delhi, Mumbai, Bangalore
In collaboration with Swiss-Indian Chamber of Commerce
Contact and Information Events
Information Events
Contact
Sina Gerschwiler
- Phone
- +41 62 957 20 31
- sina.gerschwiler@fhnw.ch
Prof. Pieter Jan Perrett
- Phone
- +41 62 957 23 78
- pieter.perrett@fhnw.ch
Registration
The training programme is very popular. We recommend early registration.
Executive Programme for Swiss-Based SME on INDIAJune
- Date
- 17.6.2026–26.8.2026
- Duration
- 11 days in 3 months
- Place
- Switzerland and India