Visual communication and graphic design have an impressive history at the HGK Basel, which is explored at the IDCE from a critical perspective with regard to creative processes, teaching, and dissemination.
The aim is to make visible the often overlooked female actors and the aesthetic diversity of this tradition, as well as the role of digital media and tools in the fundamental transformation of design practice since the 1980s. Historical research thus connects with reflection on the present and future of communication in digital environments.
Projects
Selected projects

WYSIWYG
An Investigation in the Uptake of Graphic Design Software in Switzerland and France, 1980–today.
- Institute
- Institute of Digital Communication Environments
- Research field
- Histories of visual communication

Swiss Graphic Design and Typography Revisited – Principles of Education
Eingebettet in das von sieben Schweizer Hochschulen lancierte SNF-Sinergia-Projekt "Swiss Graphic Design and Typography Revisited" bearbeitet ein kleines Forschungsteam das Teilprojekt "Principles of Education".
- Institute
- Institute of Digital Communication Environments
- Research field
- Histories of visual communication
Contact

Dr. Arno Schubbach
Head of Research at IDCE, lecturer for Theory
- Phone
- +41 61 228 41 11 (Central office)
- arno.schubbach@fhnw.ch
