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Specialisation Entrepreneurship

Act entrepreneurially –  take advantage of market opportunities


The area of specialisation lets you choose a focus within your studies. Register for the Bachelor in Business Administration (International Management) or the Bachelor in Betriebsökonomie.

In order to start up your own company in an international environment, you need a willingness to take risks, a doer mentality, curiosity, creativity - and solid knowledge of efficient business processes. As an entrepreneur, you will have career opportunities within your own company, or as a valuable employee in small, medium-sized or large company.

You are passionate about...

  • self-employment
  • innovative business models
  • joined-up thinking

Career Opportunities

The Entrepreneurship specialisation will open up the following career roles to you:

  • Founder of start-ups
  • Manager in various industries
  • Management consultant
  • Recruitment consultant
  • Fundraiser

The ideas competition

During your studies, you will have the opportunity to take part in start-up competitions such as the Startup Challenge.

Further information

You want to make a difference and develop your own ideas. You have a wide range of interests. Entrepreneurs systematically search for innovative business ideas, markets and business models for their own company and for their employer. They analyse where they can successfully address a gap in the market and implement their plans in a future-oriented and innovative way.


The learning content is based on current problems. New developments, technologies and theories are continuously incorporated into classwork. The most important content includes:

  • Forms of entrepreneurship
  • Intrapreneurs
  • 7 Element model and Canvas model
  • Models and instruments for entrepreneurial success
  • Analysis of business models
  • Presenting business ideas
  • Evaluating potential for success
  • Preparing a professional business plan

Module description

ECTS Points: 20
Teaching Language: German

Module Overview:
-Module Overview Full-Time
-Module Overview Part-Time

-BSc in Business Administration (International Management) - Area of specialisation Entrepreneurship
-BSc in Betriebsökonomie - Vertiefungsrichtung Entrepreneurship

Info Events Degree Programmes

Find out more at one of our information events or at a trial day. We will be pleased to inform you about the courses offered by the School of Business and explain the structure and content of the programmes.

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